![A hit with Instagrammers and investors, this hard-to-pronounce Swedish backpack brand is on a roll | Fortune A hit with Instagrammers and investors, this hard-to-pronounce Swedish backpack brand is on a roll | Fortune](https://content.fortune.com/wp-content/uploads/2021/05/Fjallraven-backpacks-1.jpg)
A hit with Instagrammers and investors, this hard-to-pronounce Swedish backpack brand is on a roll | Fortune
![The Most Famous Backpacks On Instagram Are From Fjällräven And We Have Found Them On Sale At El Corte Inglés - Bullfrag The Most Famous Backpacks On Instagram Are From Fjällräven And We Have Found Them On Sale At El Corte Inglés - Bullfrag](https://i.blogs.es/861dae/portada-mochila/840_560.jpeg)
The Most Famous Backpacks On Instagram Are From Fjällräven And We Have Found Them On Sale At El Corte Inglés - Bullfrag
![The Most Famous Backpacks On Instagram Are From Fjällräven And We Have Found Them On Sale At El Corte Inglés - Bullfrag The Most Famous Backpacks On Instagram Are From Fjällräven And We Have Found Them On Sale At El Corte Inglés - Bullfrag](https://i0.wp.com/i.blogs.es/f378fb/mochila_kanken/original.jpeg?w=788&ssl=1)
The Most Famous Backpacks On Instagram Are From Fjällräven And We Have Found Them On Sale At El Corte Inglés - Bullfrag
![Kånken on Instagram: “Hey there @rekanken. Love this image from @soffa_mag # Kanken #kånken #rekånken #explore #backpack” | Fjallraven, Fjallraven kanken, Kanken Kånken on Instagram: “Hey there @rekanken. Love this image from @soffa_mag # Kanken #kånken #rekånken #explore #backpack” | Fjallraven, Fjallraven kanken, Kanken](https://i.pinimg.com/originals/6f/a8/5b/6fa85b0fa47cecfece1ca77668b47163.jpg)
Kånken on Instagram: “Hey there @rekanken. Love this image from @soffa_mag # Kanken #kånken #rekånken #explore #backpack” | Fjallraven, Fjallraven kanken, Kanken
![Kankenism on Instagram: “Photo by @martinabalada #kankenbackpack #kankenism #kankenclassic #kanken #fja… | Fjallraven kanken, Fjallraven, Fjallraven kanken backpack Kankenism on Instagram: “Photo by @martinabalada #kankenbackpack #kankenism #kankenclassic #kanken #fja… | Fjallraven kanken, Fjallraven, Fjallraven kanken backpack](https://i.pinimg.com/originals/19/8f/89/198f89fec959b5c9fddab3cf7bac6a13.jpg)