![Gold OVO x Air Jordan cost US$2 million: so why are men's luxury sneakers more colourful – and more expensive – than women's? | South China Morning Post Gold OVO x Air Jordan cost US$2 million: so why are men's luxury sneakers more colourful – and more expensive – than women's? | South China Morning Post](https://cdn.i-scmp.com/sites/default/files/d8/images/methode/2020/06/30/261f77ba-b9ec-11ea-b64b-070a892763db_972x_103058.jpg)
Gold OVO x Air Jordan cost US$2 million: so why are men's luxury sneakers more colourful – and more expensive – than women's? | South China Morning Post
![Gold OVO x Air Jordan cost US$2 million: so why are men's luxury sneakers more colourful – and more expensive – than women's? | South China Morning Post Gold OVO x Air Jordan cost US$2 million: so why are men's luxury sneakers more colourful – and more expensive – than women's? | South China Morning Post](https://cdn.i-scmp.com/sites/default/files/d8/images/methode/2020/05/19/d835f17a-9667-11ea-ae0d-0e69ba128e68_image_hires_124827.jpg)
Gold OVO x Air Jordan cost US$2 million: so why are men's luxury sneakers more colourful – and more expensive – than women's? | South China Morning Post
![Gold OVO x Air Jordan cost US$2 million: so why are men's luxury sneakers more colourful – and more expensive – than women's? | South China Morning Post Gold OVO x Air Jordan cost US$2 million: so why are men's luxury sneakers more colourful – and more expensive – than women's? | South China Morning Post](https://cdn.i-scmp.com/sites/default/files/styles/1200x800/public/d8/images/methode/2020/06/30/56f33e96-b783-11ea-94a5-08ba74052128_image_hires_123138.jpg?itok=2A9yl1m5&v=1593491503)
Gold OVO x Air Jordan cost US$2 million: so why are men's luxury sneakers more colourful – and more expensive – than women's? | South China Morning Post
![Gold OVO x Air Jordan cost US$2 million: so why are men's luxury sneakers more colourful – and more expensive – than women's? | South China Morning Post Gold OVO x Air Jordan cost US$2 million: so why are men's luxury sneakers more colourful – and more expensive – than women's? | South China Morning Post](https://cdn.i-scmp.com/sites/default/files/d8/images/methode/2020/06/16/ad898f4e-ac61-11ea-bf1b-7541df8028ff_image_hires_164455.jpg)